Asbury Sees Productivity Gains with Tekion DMS Pilot

A More Productive Future

Asbury Automotive Group, one of the nation’s largest dealership groups, is seeing real results from its pilot program with Tekion’s Automotive Retail Cloud (ARC). In a recent earnings call, Asbury’s CEO, David Hult, shared that early feedback from their four-store pilot has been overwhelmingly positive—with measurable improvements in productivity, training efficiency, and operational simplicity.

"Even in the first few months, when you’d expect some bumps in the road, our productivity per employee went up across all stores," Hult said.

Simplifying Training, Maximizing Efficiency

One of the biggest wins? Faster training and onboarding. Asbury team members noted that processes that previously took days are now completed in a fraction of the time.

"We used to need five days to onboard a service advisor—now, we can do it in just one," Hult shared.

By streamlining workflows and reducing the need for third-party integrations, Tekion’s cloud-native platform is helping dealerships operate more efficiently at every level.

Reducing Complexity, Cutting Costs

Switching to Tekion also means fewer add-ons and lower costs for Asbury. Hult revealed that by transitioning to Tekion, the group could eliminate nearly 70% of third-party plug-ins, reducing expenses and simplifying dealership operations.

"From sales to service, this platform has the potential to enhance the guest experience, improve team efficiency, and lower the cost per transaction," he said.

A Vision for the Future

Asbury has used its previous DMS for over a decade, but the success of this pilot is paving the way for a full-scale transition. The company plans to roll out Tekion across more stores in 2025 and 2026, with a goal of completing the switch by 2027.

Read the full Automotive News article here.